Pure Pod is an Australian pioneered eco fashion label founded by Kelli Donovan and her partner & lifestyle photographer Sean Watson in 2007.
Pure Pod collections are described as chic, contemporary and stylish, with an urban influence. The label targets women in the 30+ market and is 100% Australian designed and made using ethical and eco credentials, as much as possible, to produce garments, from farm through to finished product.
The beautiful collections are created with unique and high-quality eco and sustainable textiles made with sustainable fibres, hand-printed eco inks, natural fibres grown without pesticides and chemicals, natural dyes and trims made from bamboo, coconut, nuts and wood.
Pure Pod has received much acclaim for its fashion creations. The company has shown its brand at G’Day USA. It was chosen to showcase at Hong Kong Intersoff Textiles show and Eco Fashion Week in Vancouver. In addition, Pure Pod has won many awards, including ‘Best Fashion Product’ at the Green Lifestyle Awards in 2013. The company has been selected to be in the ‘500 Fellowship Members’, Ethical Fashion Forum (United Kingdom) and will be showcasing at Fashfest 2014.
Be AWARE of what you WEAR is the Pure Pod philosophy and with thanks to Kelli & Sean they have donated the gorgeous ALISMA DRESS (Pictured) in black to be won for Mother’s Day! To enter fill in the form below and tell us ‘the best thing about your Mum’!
The ALISMA DRESS is Indian Fair trade organic cotton jersey and features a fitted empire line bodice, capped sleeves, mock wrap front and length below knee. The perfect dress to get your Mum stepping out in style! RRP $189.00.
Winner – Samantha Morris
Photographer – Sean Watson
Model – Kirby White
www.purepod.com.au
