Pandemic Apparel, the fashion brainchild of Canberra based young hipsters, Sandro, Maxx and Nick is street wear based on youth movements and a bizarre love of Pandas.
Their unique concept and edgy threads saw this dynamic trio handpicked for the Homebake music festival 2007 fashion incentive, where these budding young visionaries got to expose themselves (and their giant stuffed panda bear) to a national market.
“Homebake meant the opportunity to unleash our work on a larger sample. We believe we were chosen due to originality and completeness of concept,” Sandro said.
Sandro Rossi never aspired to be a fashion designer. A part-time draughtsman, he recently completed his Bachelor of Science in Architecture.
“Maxx Wei is a part-time traditional Chinese Masseuse and a Commerce and Economics student at the ANU and Nick Baxter is a part-time bicycle mechanic who just completed his Bachelor of Science in Architecture.”
In common, they have charisma, a fixation with pandas and an innovative street focused apparel concept.
With an emphasis on pandas taking over the world, you’ll find giant pandas in king kong-esque positions, pandas disguised as transformers and religious panda-god motifs printed on the street funk Pandemic apparel tees.
“The innate charisma of the Panda is what first lured us in. This combined with the themes, motifs and visual aesthetics we came up with just seemed to work together.”
A unique and edgy concept in our increasingly monotonous local fashion industry, Pandemic Apparel came as a god sent to Six One three, who took on the label as a stockist right away.
The nature of the simplistic yet futuristic tees means that Pandemic Apparel is set to have a pandemic effect. “We don’t target any kind of typical customer, our label is for the enjoyment of and consumer who seeks to enjoy.”
Its only expansion from here, so join the pandemic and get into their apparel. Visit Six One Three.
